The way online services are setup today implies that the only technical means to provide a more personalized experience to customers is to collect as much as possible personal data into a server and then to put it into some machine that offers recommendations. Personalization is convenience, and we all want convenience, even at the price of compromise of our personal lives. This line of thought started with Amazon, Google, and Facebook, and today it seems that every other online service is operating under the same modus operandi. A situation that is irrational in terms of consumer privacy having hundreds of copies of our most intimate online and demographic data in the hands of thousands of employees and systems in small and large companies.
Solving Data Privacy Once and For All
Solving Data Privacy Once and For All
Solving Data Privacy Once and For All
The way online services are setup today implies that the only technical means to provide a more personalized experience to customers is to collect as much as possible personal data into a server and then to put it into some machine that offers recommendations. Personalization is convenience, and we all want convenience, even at the price of compromise of our personal lives. This line of thought started with Amazon, Google, and Facebook, and today it seems that every other online service is operating under the same modus operandi. A situation that is irrational in terms of consumer privacy having hundreds of copies of our most intimate online and demographic data in the hands of thousands of employees and systems in small and large companies.